Image via Vogue.com
As soon as I laid eyes on Vogue's July Issue cover, I screamed.
I literally screamed when I saw the gorgeous Emma Watson, looking astounding in Prada's Fall 2011 RTW collection. The dazzling background added to the glamourous aura the magazine held, a somewhat unusual vibe for the July issue. Nonetheless, Vogue brought larger-than-life luxury to summer, a concept that broke the bounds of beach spreads, and smiling models standing under the sun. July's glamour is suddenly coveted through my eyes, due to Vogue's reinterpretation of the month. Suddenly, I have an urge to ditch shorts and flip-flops this summer, and instead opt for sequins, costume jewelry, and surroundings that miraculously involve glittering crystals. This July, I want Vogue's July. Realistically, I will stick to shorts and flip-flops. Sigh. But I will dream that I can adapt to July's sudden allure. This feeling only intensified as I saw the rest of Emma Watson's shoot for Vogue US. The styling would normally be used for, say, a September or November issue, but like I said, Vogue broke summer's bounds. Although the rest of the shoot was a tad dark, the cover's beauty shadowed any flaws the rest of the magazine could have.
Flipping through the shoot, a few factors were evident. My favorite trend of bright lips in corals and oranges is on its way out, while maroon and red lips are in, as displayed beautifully on Emma in every photograph. Another large trend shown in Vogue was pure drama. The glitter, the colors, the fur, the overall shine of July's issue showed us that fashion is into dark drama for both Summer and Fall. And of course, I am sure that this look will soon be seen throughout the fashion industry-after all, whatever Vogue says, goes.
Overall, Emma's look in this issue was worlds apart from her Vogue UK December Issue look, but perhaps both equally loved. However, Vogue US surprised and conquered with its unique interpretation of summer, and such change and boldness is not only loved, but also admired.
What do you think of this issue? Is this dramatic glamour not right for summer's light, breezy months?